LongFi Solutions
Case StudyWanitta
Retail · Wynwood, MiamiWanitta

LongFi Connect keeps Wanitta's shoppers connected, from browsing to buying.

Wanitta, the Colombian fashion brand, in the heart of Wynwood, Miami.

At Wanitta's Wynwood boutique, international shoppers used to lose signal right at the counter. Now they connect the moment they walk in, with no password to ask for, and go from browsing to buying.

A couple shopping together at Wanitta's Wynwood boutique
Wanitta Wynwood · Miami · live since June 2025
650,000+
Customer connections since going live in June 2025
48,000+
Connections in an average month
94,140
Connections in the best month, February 2026
No password
Automatic connection, nothing to ask for
Our customers come from everywhere, and a lot of them are here on vacation. The moment their phone stops working inside the store, the experience breaks. Connectivity is part of the sale and part of how people remember Wanitta.
CamiloCo-Founder, Wanitta Worldwide
The Challenge

Tourists reached the register, and the connection dropped.

Wanitta draws shoppers from around the world, many traveling without a local data plan. Inside the store, cell signal faded right at the moment of the sale.

Staff ended up sharing the store Wi-Fi password just so a visitor could pay or message someone, an awkward pause right before checkout.

Signal fades at the counter

Indoor cell coverage drops right where the sale happens.

Sharing the Wi-Fi password

Staff read out the password so a visitor can pay or message.

The sale stalls

Tap-to-pay and mobile wallets time out at the worst moment.

The Solution

LongFi Connect improves indoor cell signal using the store's spare Wi-Fi capacity.

Wanitta already ran business-grade Wi-Fi for the shop floor. LongFi Connect uses part of that spare capacity, so a shopper on a participating mobile carrier connects on their own, with no password, no splash page, and no app to download.

  • Runs on the Wi-Fi in place. A configuration on the network the store already runs.
  • Connects on the SIM. Phones attach on their own for compatible devices, with no app and no password.
  • Works with participating mobile carriers. Visitors from out of town connect without setup or sign-up.
  • Secure by design. Guest traffic is authenticated, encrypted, and kept separate from the store's own systems.
Shopper phones
Connect on the SIM
The store's own Wi-Fi
Already in place
LongFi Connect
Passpoint layer on the Wi-Fi
Participating mobile carriers
Secure and authenticated
Phones connect on their own, on the Wi-Fi the store already runs.
In The Store

From the front door to the register.

A shopper paying by phone at the Wanitta checkout counter
Connected at checkout

Tap-to-pay and mobile wallets go through, so the sale completes without a pause at the counter.

A shopper browsing resort-wear at Wanitta Wynwood
Browse to buy

Shoppers look up styles and sizes and decide on the spot, without stepping outside.

A shopper photographing gold jewelry at Wanitta Wynwood
Share the find

Guests photograph and share what they found, tagging Wanitta as they go.

A mother and daughter shopping at Wanitta Wynwood
Shop together

Families and friends stay in touch across the store while they shop.

The Results

Proven under pressure, from opening day onward.

650,000+
customer connections at Wanitta's Wynwood boutique since going live in June 2025.
  • 650,000+ customer connections since June 2025, made for compatible devices with no guest action.
  • 48,000+ connections in an average month, with 94,140 in the best month, February 2026.
  • 1.0+ TB carried per month on average, and 2.1 TB in the best month, February 2026.
  • No password to share, connection is automatic for compatible devices, from browsing to buying.
“Before LongFi, tourists would reach the register and we would have to share our Wi-Fi password just so they could pay or message someone. Now they are just connected, they go from browsing to buying, and we never think about it.” Camilo, Co-Founder, Wanitta Worldwide

Figures reflect LongFi Connect usage at Wanitta's Wynwood boutique since June 2025. Connection counts are session counts, not unique users.

For Shops and Boutiques

Keep your shoppers connected from the door to the register.

LongFi Connect turns the Wi-Fi you already have into automatic, secure connectivity for the people in your store, so they go from browsing to buying. A short conversation is enough to see the fit.

Works with business grade Wi-Fi, such as Cisco, Meraki, Aruba, or comparable, and supports participating mobile carriers.

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